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8 Common Ways Small Businesses Waste Money Marketing – Connecticut Post

Connecticut Post

ctpost.com The ads prices aren’t too bad right now, but more platforms are moving to pay-for-placement formats, which means you can expect to spend even more money on advertising if you want your content … ve only got one shot to make them work. 8 Common Ways Small Businesses Waste Money Marketing After talking to hundreds of small business owners, I’ve discovered many inadvertently waste much of their budget on misused or ineffective tactics and tools. Marketing budgets for small companies are already too tight, and you simply don’t have the time or finances for things that don’t work. To help you cut waste and boost success in 2016, I’ve compiled a list of the eight most common ways small businesses lose money with bad marketing AND what you can do turn those loses into gains.  1) Using social media to build a following. You could get away with this back when Facebook reach was high, but now many small businesses are realizing they’ve invested a lot of time and effort in something they now have to pay to use. Thanks to Facebook’s constantly changing algorithm, only a tiny fraction of your followers ever see your content in their News Feeds, and small business owners are having to purchase Facebook ads to get their content seen.

How to Easily Manage Your Online Subscriptions & Save Money

makeuseof.com Keeping track of our online … to make your life easier. Of those, we’ve highlighted the best money-management templates before. And out of these, a couple are particularly useful for keeping on top of your online subscriptions (if you don’t want … How to Easily Manage Your Online Subscriptions & Save Money
Keeping track of our online subscriptions is something we know we should do, but don’t. The following tools will show exactly what you’re subscribed to, how much you’re spending, and prompt you to cancel subscriptions you no longer need. A year ago, I cancelled all of my unused online subscriptions, and downgraded those I didn’t use enough. To stop this happening again, I started looking for the best ways to manage my online subscriptions. Tools that list those subscriptions, tell me how much they cost, when trial periods are due to end, and even when payments will be taken. You could, of course, write these in a text file, or even create a list of subscriptions in Trello. But if you’re after something with more functionality, my best findings are listed below.

I earn over $100,000 a year as a freelance writer — here's where I tell aspiring writers to start – Business Insider

businessinsider.com   Step 1: Take advantage of the online freelance marketplace Did you know there are … These are just a few of the many types of jobs that clients pay good money for every day. Have a look around Upwork and you’re bound to find something you enjoy. I earn over $100,000 a year as a freelance writer — here's where I tell aspiring writers to start
Courtesy of Danny MarguliesDanny Margulies.Have you ever dreamed of getting paid to write, but had no idea where to start? Good news: Not only is freelance writing fun and profitable, it’s also easier than you think. I started with no experience and no clue what I was doing, and ended up making over $100,000 in my second year. For example, let’s say you want to apply for a job writing an article about the health benefits of coffee. In that case, you could write up a short sample article about a highly related topic — say, the health benefits of green tea (using basic Google research) — and submit that to the client to stand out and get hired.    

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